What makes a good writing

As a prolific autor and a passionate writer myself, I can totally agree on David’s wisdom on writing. These 10 items are highly recommended to those who want to make it to the top, especially in today’s world of information. On September 7th, 1982, David Ogilvy sent the following internal to all agency employees, titled “How to Write”:…

Can sales rally really rally your people?

After yet another long wait, I’m writing my first blog for 2012. As much as I’d like to make it a personal note, I decided to speak my mind on sales since it also this time of the year where companies and organizations mostly stage their sales kick off events. This year, I’m blessed to…